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Comstock, Mica
Publications (10 of 16) Show all publications
Sundin, E., Lindahl, M., Comstock, M., Sakao, T. & Shimomura, Y. (2009). Achieving mass customisation through servicification. International Journal of Internet Manufacturing and Services, 2(1), 56-75
Open this publication in new window or tab >>Achieving mass customisation through servicification
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2009 (English)In: International Journal of Internet Manufacturing and Services, ISSN 1751-6048, Vol. 2, no 1, p. 56-75Article in journal (Refereed) Published
Abstract [en]

Manufacturing companies face many challenges today, one of theseis how to successfully meet increasingly diverse customer needs. This could beachieved through customisation. This paper elucidates how mass customisation could be enabled by companies adding more services to their customised products. This ‘servicification’ of products is made available by integratedproduct service engineering. This paper also describes how products and services can be developed in coherence through an integrated product service engineering approach. Furthermore, a software supporting this approach along with customisation named Service Explorer is described. This paper presents acase study of a forklift truck manufacturer called Toyota Material Handling Group (TMHG). TMHG customise their product/service offerings and by doing so they can offer its customers increased value than only selling standard forklift trucks. TMHG has managed to create successful customised offerings for its customers. However, with a more integrated development, TMHG could become even more successful.

Place, publisher, year, edition, pages
Inderscience, 2009
Keywords
product service systems; PSS; life cycle management; integrated product service engineering; service explorer; SE; manufacturing; servicification; mass customisation
National Category
Engineering and Technology
Identifiers
urn:nbn:se:liu:diva-53585 (URN)10.1504/IJIMS.2009.031340 (DOI)
Available from: 2010-02-02 Created: 2010-01-25 Last updated: 2016-04-12Bibliographically approved
Sakao, T., Shimomura, Y., Sundin, E. & Comstock, M. (2009). Modeling design objects in CAD system for Service/Product Engineering. Computer-Aided Design, 41(3), 197-213
Open this publication in new window or tab >>Modeling design objects in CAD system for Service/Product Engineering
2009 (English)In: Computer-Aided Design, ISSN 0010-4485, E-ISSN 1879-2685, Vol. 41, no 3, p. 197-213Article in journal (Refereed) Published
Abstract [en]

This paper proposes a new type of service CAD system utilized in Service/Product Engineering (SPE), a much-needed and novel engineering discipline within the background of servicification. In this research a design-object model was defined, and a prototype named Service Explorer was implemented. The model represents critical concepts such as value, costs, functions either of products or of service activities, and entities. Through its application to business cases such as selling washing machines, providing pay-per-wash service, and cleaning washing machines, the Service Explorer was proven to support designers as they describe and operate design objects. In the future we expect that the Service Explorer can help designers with generating new ideas.

Place, publisher, year, edition, pages
Elsevier, 2009
Keywords
Conceptual Design, Product/Service System, Operation
National Category
Engineering and Technology
Identifiers
urn:nbn:se:liu:diva-42689 (URN)10.1016/j.cad.2008.06.006 (DOI)000265816300008 ()68100 (Local ID)68100 (Archive number)68100 (OAI)
Available from: 2009-10-10 Created: 2009-10-10 Last updated: 2017-12-13Bibliographically approved
Sakao, T., Shimomura, Y., Comstock, M. & Sundin, E. (2007). A Method of Value Customization. Strojarstvo, 49(1), 77-84
Open this publication in new window or tab >>A Method of Value Customization
2007 (English)In: Strojarstvo, ISSN 0562-1887, Vol. 49, no 1, p. 77-84Article in journal (Refereed) Published
Abstract [en]

The paper presents a method of value customization based on the modelling and design methods of Service Engineering. This aims at increasing satisfaction levels of customers. The method remarkably addresses what customized means depending on the customers desire, while many theories and practices on customization have dealt only with how. Some design operations of the method are explained using an actual redesign of an existing industrial service in a hotel industry. This will be effective for designing products or services whose value varies from one customer to another. Furthermore, the value is expected to be a more important concept to be designed according to recent development of products and services for market individualisation servicification in industries.

Keywords
Customization, Design operation, Service, Service engineering, Value
National Category
Engineering and Technology
Identifiers
urn:nbn:se:liu:diva-16192 (URN)
Available from: 2009-01-09 Created: 2009-01-09 Last updated: 2017-12-14
Sundin, E., Lindahl, M., Comstock, M., Shimomura, Y. & Sakao, T. (2007). Integrated Product and Service Engineering Enabling Mass Customization. In: International Conference on Production Research,2007: . Paper presented at ICPR -19, The Development of Collaborative Production and Service Systems in Emergent Economies (pp. 1-6).
Open this publication in new window or tab >>Integrated Product and Service Engineering Enabling Mass Customization
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2007 (English)In: International Conference on Production Research,2007, 2007, p. 1-6Conference paper, Published paper (Refereed)
Abstract [en]

Manufacturing companies face many challenges today. One of these is how to successfully meet increasingly diverse customer needs. This paper elucidates, from several perspectives, how mass customization could be enabled using integrated product and service engineering. BT Products AB (BT) produces forklift trucks in Sweden that are customized and sold through various kinds of product offerings, which are also customer-tailored. By doing so, BT can offer their customers increased value through customized product service offerings. This paper shows, through a case study at BT, how the customization issues are tackled by the company. Though the development of products and services is conducted in separate organizations at BT, the company has managed to create successful customized offerings for its customers. However, with a more integrated development BT could become even more successful in its customer offerings.

National Category
Engineering and Technology
Identifiers
urn:nbn:se:liu:diva-39786 (URN)51218 (Local ID)978-956-310-751-7 (ISBN)51218 (Archive number)51218 (OAI)
Conference
ICPR -19, The Development of Collaborative Production and Service Systems in Emergent Economies
Available from: 2009-10-10 Created: 2009-10-10 Last updated: 2016-04-12
Sakao, T., Shimomura, Y., Comstock, M. & Sundin, E. (2006). A Method of Value Customization. In: Intl Design Conference - Design 2006,2006 (pp. 339).
Open this publication in new window or tab >>A Method of Value Customization
2006 (English)In: Intl Design Conference - Design 2006,2006, 2006, p. 339-Conference paper, Published paper (Refereed)
National Category
Engineering and Technology
Identifiers
urn:nbn:se:liu:diva-35516 (URN)27305 (Local ID)27305 (Archive number)27305 (OAI)
Available from: 2009-10-10 Created: 2009-10-10 Last updated: 2016-04-12
Johansen, K., Comstock, M. & Winroth, M. (2005). Coordination in collaborative manufacturing mega-networks: a case study. Journal of engineering and technology management, 22(3), 226-244
Open this publication in new window or tab >>Coordination in collaborative manufacturing mega-networks: a case study
2005 (English)In: Journal of engineering and technology management, ISSN 0923-4748, E-ISSN 1879-1719, Vol. 22, no 3, p. 226-244Article in journal (Refereed) Published
Abstract [en]

Collaborative manufacturing networks are becoming popular. Today, the scale of these networks can be enormous, and include a complex myriad of partners from numerous companies and organizations spanning several countries and even continents. This paper explores how these partners successfully coordinate projects through an investigation of one such “collaborative manufacturing mega-network” or CMMN in the commercial aerospace industry. The case is analyzed with the aid of the literary state-of-the-art, and a number of organizational, structural, and cultural issues are discussed including mass customization. Finally, some of the most important factors for the successful CMMN are presented.

Keywords
Collaborative manufacturing, Collaborative networks, Commercial aerospace industry, Mass customization
National Category
Engineering and Technology
Identifiers
urn:nbn:se:liu:diva-14115 (URN)10.1016/j.jengtecman.2005.06.005 (DOI)
Available from: 2006-11-01 Created: 2006-11-01 Last updated: 2017-12-13
Sakao, T., Shimomura, Y., Comstock, M. & Sundin, E. (2005). Service Engineering for Value Customization. In: Interdisciplinary World Congress on Mass Customization and Personalization,2005.
Open this publication in new window or tab >>Service Engineering for Value Customization
2005 (English)In: Interdisciplinary World Congress on Mass Customization and Personalization,2005, 2005Conference paper, Published paper (Refereed)
National Category
Engineering and Technology
Identifiers
urn:nbn:se:liu:diva-39787 (URN)51221 (Local ID)51221 (Archive number)51221 (OAI)
Available from: 2009-10-10 Created: 2009-10-10 Last updated: 2016-04-12
Comstock, M., Johansen, K. & Winroth, M. (2004). From mass production to mass customization: enabling perspectives from the Swedish mobile telephone industry. Production planning & control (Print), 15(4), 362-372
Open this publication in new window or tab >>From mass production to mass customization: enabling perspectives from the Swedish mobile telephone industry
2004 (English)In: Production planning & control (Print), ISSN 0953-7287, E-ISSN 1366-5871, Vol. 15, no 4, p. 362-372Article in journal (Refereed) Published
Abstract [en]

Much has been written about the conceptual nature of mass customization, and the success of several best business practitioners in the area have been well documented. Most companies, however, are not textbook examples of best practice, but rather are making incremental progress towards mass customization based on a mass-production heritage. This paper presents the findings of a case study that investigated a mass customization initiative at a leading mobile telephone manufacturer in Sweden. The primary objective of the study was to determine the implications of a radically new manufacturing initiative for the company – the production of a customized, entry-level mobile telephone. The differences between the traditional scenario of the mass production of standardized products at the company and that of the new customized production were also sought. The findings of the study, which are presented using the product, process and system perspectives, are aided by a number of customization-related frameworks from the literature. The discussion includes the impact of moving the customization order point downstream in the value chain in terms of increased efficiency and reduced lead times, the reduced requirement for manufacturing flexibility with shifting production system boundaries, and the company's status as a mass customizer.

Keywords
mass customization, strategy, product design, process design, system design, case studies
National Category
Engineering and Technology
Identifiers
urn:nbn:se:liu:diva-14111 (URN)10.1080/0953728042000238836 (DOI)
Available from: 2006-11-01 Created: 2006-11-01 Last updated: 2017-12-13
Comstock, M. (2004). Production systems for mass customization: bridging theory and practice. (Doctoral dissertation). Linköping: Linköpings universitet
Open this publication in new window or tab >>Production systems for mass customization: bridging theory and practice
2004 (English)Doctoral thesis, comprehensive summary (Other academic)
Abstract [en]

Today's siruation of rapid technological change and globalization is forcing businesses throughout the world to dramatically rethink their approaches for commercial success. At the same time, customer demands for quickly delivered product variety at a reasonable price - even down to a lot size of one - is fast becoming the rule rather than exception in a number of markets and industries.

In the literature, a number of popular manufacturing systems and their associated enablers are positioned as solutions for meeting the demands of this opportunistic yet challenging scenario of customized production. The literature has also showcased a number of ''best business practice" cases in the area of efficient yet flexible customercentric production - a combination often referred to as "mass customization" - but these empirical descriptions are relacively few and often lacking in detail. Despite the positioning of mass customization as the next great manufacturing paradigm to succeed mass production, and the abundance of theory concerning its characteriscics and virtues, the challenge of widespread mass customization realizacion remains. In practice, mass customization initiatives are often misguided, ad-hoc and/ or reaccive in nature, with many ending in failure.

While possible explanacions for these failures are many, a lack of capability may not be the culprit. In fact, there have been numerous technological and methodological advances in recent years that could facilitate the realization of mass customizacion. Rather, the difficulty may lie in effectively utilizing and combining these many enablers in successful systems for customized produccion. Not surprisingly, there appears to be a void of relevant frameworks that might aid manufacturers in capitalizing on the application of these numerous, already available enablers for mass customizacion, a view supported by this research's review of mass customization-related frameworks in the literature. Given this siruacion, it is little wonder that the gap between the theory of mass customization and its successful praccice in industry remains a wide one.

With the objective of bridging this gap, this research reflects on mass customization theory and best business practice descriptions while adding empirical data to the field through a number of case studies in Swedish industry. In the investigation of these cases, various theoretical tools from the literature are utilized for the purposes of data collection, analysis and presentation, and to illustrate any links between theory and practice. Observations from the case studies, along with various perspectives and reflections from the literature, are considered in the presentation of guiding principles behind, and requirements for, a new framework for the analysis and/ or design of a production system for mass customizacion. Previous work in this research can be seen as culminating not only in the discovery of the need for such a framework, but also as a primary source of empirical and theoretical informacion from which to draw in its initial development.

Place, publisher, year, edition, pages
Linköping: Linköpings universitet, 2004. p. 175
Series
Linköping Studies in Science and Technology. Dissertations, ISSN 0345-7524 ; 894
Keywords
Mass Customization
National Category
Engineering and Technology
Identifiers
urn:nbn:se:liu:diva-22563 (URN)1829 (Local ID)91-85295-32-9 (ISBN)1829 (Archive number)1829 (OAI)
Public defence
2004-09-24, Sal C3, Hus C, Linköpings Universitet, Linköping, 14:00 (Swedish)
Opponent
Available from: 2009-10-07 Created: 2009-10-07 Last updated: 2013-01-24
Comstock, M. & Bröte, S. (2003). Beyond 'Read a plant - fast' (for lean): read an enterprise for mass customization. In: Proceedings of the 2nd Interdisciplinary World Congress on Mass Customization and Personalization. Paper presented at The 2nd Interdisciplinary World Congress on Mass Customization and Personalization, 6-8 October, 2003, Munich, Germany.
Open this publication in new window or tab >>Beyond 'Read a plant - fast' (for lean): read an enterprise for mass customization
2003 (English)In: Proceedings of the 2nd Interdisciplinary World Congress on Mass Customization and Personalization, 2003Conference paper, Published paper (Refereed)
Abstract [en]

In this paper, a preliminary tool is presented for use in the analysis of the mass customization situation at an enterprise. The new tool is a modification and expansion of an existing lean manufacturing tool called the Rapid Plant Assessment (RPA). To do so, the relationship between lean manufacturing and mass customization is first discussed in terms of the similarities and differences between the two manufacturing strategies. Next, a review of existing tools for lean production and mass customization is made, with a focus on a popular RPA lean manufacturing tool, which is described in detail in “Read a Plant – Fast” (Goodson, 2002). Following this, the requirements for a modified and expanded tool are suggested, leading to the initial development of what the authors call “Read an Enterprise for Mass Customization” (REMC). The REMC is then applied to a number of cases in Swedish industry, and the results of this application are presented. The ensuing discussion includes the applicability of the tool in practice and the benefits of such a tool for industry. Finally, suggestions are made for the further development of the tool and its continued utilization in industrial settings.

National Category
Engineering and Technology
Identifiers
urn:nbn:se:liu:diva-87849 (URN)
Conference
The 2nd Interdisciplinary World Congress on Mass Customization and Personalization, 6-8 October, 2003, Munich, Germany
Available from: 2013-01-24 Created: 2013-01-24 Last updated: 2013-01-24
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