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Mapping the Road to Future Projects: Roadmapping as a Balancing and Transformation Process
Linköping University, Department of Management and Engineering, Business Administration. Linköping University, Faculty of Arts and Sciences.
Linköping University, Department of Management and Engineering, Business Administration. Linköping University, Faculty of Arts and Sciences.
2017 (English)In: Project Management Journal, ISSN 8756-9728, E-ISSN 1938-9507, Vol. 48, no 2, 39-54 p.Article in journal (Refereed) Published
Abstract [en]

Based on a longitudinal case study in a large technology-based firm, this article shows how roadmapping can bring about an increased focus on explorative activity and a stronger future orientation in an organization. The case study shows how a radical technology vision, presented in the first roadmapping attempt, contributed to creating an awareness of the value of looking long into the future. This was, however, far from sufficient, and a second attempt with a stronger focus on collaboration and new knowledge generation was initiated to further the desired changeover. Interestingly, the case study points to the significance of visualizations as a means to support knowledge generation, as well as to protect exploration. More generally, we propose how roadmapping can be developed into a balancing and transformation tool associated with mapping as well as the creation of roads.

Place, publisher, year, edition, pages
John Wiley & Sons, 2017. Vol. 48, no 2, 39-54 p.
Keyword [en]
roadmapping; exploitation; exploration; project balance; technology strategy
National Category
Business Administration
Identifiers
URN: urn:nbn:se:liu:diva-139303ISI: 000404018400004OAI: oai:DiVA.org:liu-139303DiVA: diva2:1120937
Note

Funding Agencies|Riksbankens Jubileumsfond; Swedish Agency for Innovation Systems (Vinnova)

Available from: 2017-07-07 Created: 2017-07-07 Last updated: 2017-08-10Bibliographically approved

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  • nn-NB
  • sv-SE
  • Other locale
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Output format
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  • asciidoc
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