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Digitalisering och affärsrelationer: Hur påverkas företags affärsrelationer i samband med ökad digitalisering?
Linköping University, Department of Management and Engineering, Business Administration. Linköping University, Faculty of Arts and Sciences.
Linköping University, Department of Management and Engineering, Business Administration. Linköping University, Faculty of Arts and Sciences.
2017 (Swedish)Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesisAlternative title
Digitalization and business relationships : How are companies’ business relationships affected by increased digitalization? (English)
Abstract [sv]

Bakgrund: Digitalisering innebär en stor förändring för samhället och kommer påverka hur företag gör affärer. Företag kommer behöva följa med i den digitala utvecklingen då förutsättningarna kommer förändras. Digitalisering kommer även leda till att företags affärsrelationer påverkas då nya möjligheter till interaktion mellan företag uppkommer.

Syfte: Denna studies syfte är att undersöka hur digitalisering med avseende på integrerade affärssystem, e-handel och nya kommunikationskanaler påverkar företags affärsrelationer, gällande aspekterna tillit, makt och kommunikation.

Metod: Studien har använt en kvalitativ forskningsmetod med ett hermeneutiskt perspektiv. Det är en multipel fallstudie med semistrukturerade intervjuer med fem fallföretag som empirisk grund.

Slutsats: Studien konstaterar att affärsrelationer påverkas både positivt och negativt av digitaliseringen. Digitaliseringsnivån hos företagen i studien har inte hunnit ikapp litteraturens nivå. Därför är förändringen svår för företagen att uttrycka sig konkret om.

Abstract [en]

Background: Digitalization means a major change in society and will affect how companies conduct business. Companies will need to keep up with the digital evolution as the conditions will change. Digitalization will also lead to a change in companies’ business relationships as new possibilities for interaction between companies occurs.

Aim: The aim of this thesis is to study how digitalization with regard to integrated enterprise systems, e-commerce and new channels of communication affects companies’ business relationships concerning the aspects of trust, power and communication.

Methodology: This thesis has a qualitative research method with a hermeneutical perspective. It is a multiple case study with semi-structured interviews with five companies as empirical basis.

Conclusion: This study concludes that business relationships is affected both positively and negatively by the digitalization. The level of digitalization within the companies in the study have not reached the level of digitalization in the literature. Therefore it is difficult for the companies to describe the change in a concrete way.

Place, publisher, year, edition, pages
2017. , p. 81
Keywords [en]
Digitalization, effects of digitalization, business relationships
Keywords [sv]
Digitalisering, digitaliseringens påverkan, affärsrelationer
National Category
Business Administration
Identifiers
URN: urn:nbn:se:liu:diva-139697ISRN: LIU-IEI-FIL-A--17/02507--SEOAI: oai:DiVA.org:liu-139697DiVA, id: diva2:1130743
Subject / course
Master Thesis in Business and Economics Programme (Business Administration)
Supervisors
Examiners
Available from: 2017-08-17 Created: 2017-08-10 Last updated: 2017-08-17Bibliographically approved

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CiteExportLink to record
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Citation style
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