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Network orchestration for value platform development
University of Nottingham, England.
Linköping University, Department of Management and Engineering, Industrial Economics. Linköping University, Faculty of Science & Engineering. Hanken School Econ, Finland.ORCID iD: 0000-0002-4081-9737
Linköping University, Department of Management and Engineering, Business Administration. Linköping University, Faculty of Arts and Sciences. Karlstad University, Sweden.
Karlstad University, Sweden.
2017 (English)In: Industrial Marketing Management, ISSN 0019-8501, E-ISSN 1873-2062, Vol. 67, p. 106-121Article in journal (Refereed) Published
Abstract [en]

The traditional firm and product-centric view of platforms is changing. Platforms are increasingly developed around value that is co-created with a network of actors. In such settings, lead firms shape their environments and develop value platforms through network orchestration. This study examines how lead firms mobilize network relationships to support and build novel value platforms. The research adopts a multiple case study methodology, investigating the development of six value platforms in network settings within Europe. A large-scale interview program over several years was conducted. The findings unravel practices constituting four overarching network orchestration mechanisms in the value platform development context; envisioning, inducing innovativeness, legitimizing, and adjusting. The study explains the relationships and interplay between the orchestration mechanisms and articulates theoretical and managerial contributions.

Place, publisher, year, edition, pages
Elsevier, 2017. Vol. 67, p. 106-121
Keywords [en]
Value platforms; Network orchestration; Mechanisms; Business networks; Value-creating systems
National Category
Business Administration
Identifiers
URN: urn:nbn:se:liu:diva-144465DOI: 10.1016/j.indmarman.2017.08.002ISI: 000418987500008OAI: oai:DiVA.org:liu-144465DiVA, id: diva2:1176558
Available from: 2018-01-22 Created: 2018-01-22 Last updated: 2018-02-19Bibliographically approved

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The full text will be freely available from 2020-08-30 09:58
Available from 2020-08-30 09:58

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CiteExportLink to record
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Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • oxford
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf