We consider joint beamforming of data to scheduled terminals (STs) and broadcast of system information (SI) to idle terminals (ITs) on the same time-frequency resource in multi-cell multi-user massive MIMO systems. We consider two different types of SI broadcast, i) synchronous broadcast of common (i.e., same) SI symbols from all cells, and ii) synchronous broadcast of cell-specific SI symbols from each cell. Through analysis we derive expressions for the achievable sum rate to STs in each cell and the rate of SI transmission to an IT for both these types of SI broadcast. We also derive expressions for the sum rate to STs and the rate to an IT for traditional orthogonal access (OA) where a fraction of physical resource is reserved for broadcast of SI. Simulations reveal that, just as in the single-cell scenario, for the multi-cell scenario also, joint beamforming and broadcasting (JBB) is more energy efficient than OA.