På rätt spår i en osäker miljö?: En fallstudie av Banverket Telenät
Independent thesis Advanced level (degree of Magister)Student thesisAlternative title
On the right track in an uncertain environment? : A case study of Banverket Telenät (English)
Background: Today, the environment of a company is characterized by quick changes like leaps of technology and market shifts. The problem is how this turbulent environment and an uncertain future affect how a company creates strategies and how its structure is adapted. Can a certain choice of strategies or a certain structure be a way of dealing with an changing environment?
Purpose: The purpose of this thesis is to explore if and how Banverket Telenät, as an example of a company in a turbulent business like the Swedish telecom industry, tries to deal with an uncertain future through strategy and structure.
Procedure: We have carried through a qualitative case study with interviews and gathering of additional information concerning the business.
Result: Banverket Telenät applies an emergent strategy formation connected with scenario thinking, also applying a resource based perspective. This is appropriate for dealing with an uncertain environment. In addition to that the company has a differentiation strategy within a chosen segment. The company has a flat sociostructure with informal paths of information together with an open flexible superstructure, which also is advantageously facing an uncertain future.
Place, publisher, year, edition, pages
Ekonomiska institutionen , 2003. , 137 p.
Master Thesis in Business Administration (Magisteruppsats från Internationella ekonomprogrammet), 2003:23
Business and economics, Banverket Telenät, strategy, planning, uncertainty
Economics and Business
IdentifiersURN: urn:nbn:se:liu:diva-1410OAI: oai:DiVA.org:liu-1410DiVA: diva2:18734