Så nås samstämmighet mellan logistik och företagsstrategi: en analys av hur den logistiska strategin ska utformas för att stödja företagets överordnade strategi
Independent thesis Advanced level (degree of Magister)Student thesisAlternative title
How to reach concordance between logistics and corporate strategy : An analysis of how to formulate the logistical strategy in accordance with the corporate strategy (English)
Background: Due to an increasing globalization the competition has increased and this has lead to overcapacity and falling prices on markets today. The subject field logistics has during the last decades been given increasingly significance and has become a way to handle the competition. Theories clearly point outthe importance that a concordance exists between logistics and superior strategy but few, if any, authors give further details about how this adjustment should be made.
Purpose: The aim of this thesis is with a case study approach survey if the subject field, which describe the importance that logistical solutions correspond with the superior strategy, is known and implemented in a company. We aim to develop the subject field through our empirical findings.
Procedure: We have conducted a qualitative study with a deductive exertion and executed 11 interviews at the company Martinsson Informationssystem AB.
Result: The subject field, that points out the importance that logistical solutions correspond with the superior strategy, is known to some extent but not implemented. A company’s inability to evaluate, in this case the logistical strategy, due to the fact that the superior strategy and business concept often are vaguely formulated. Companies need to make their superior strategy and business concept more operational.
Place, publisher, year, edition, pages
Ekonomiska institutionen , 2003. , 169 p.
Master Thesis in Business Administration (Magisteruppsats från Ekonomprogrammet), 2003:13
Business and economics, logistics, Peter Gustavsson, strategy, value
Economics and Business
IdentifiersURN: urn:nbn:se:liu:diva-1804OAI: oai:DiVA.org:liu-1804DiVA: diva2:19130