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Press releases, annual reports and newspaper articles - Using alternative data sources for studies on business network dynamics
School of Business Mälardalens universitet.
Department of Business Studies Uppsala Universitet.
Linköping University, The Institute of Technology. Linköping University, Department of Management and Economics, Industrial marketing.
2006 (English)In: Annual IMP Conference,2006, 2006Conference paper (Refereed)
Abstract [en]

Research according to the IMP-tradition has a strong foundation in case studies. These case studies are often built on interviews. Whereas interviews may capture the complexity of business relationships and networks, they are associated with weaknesses, especially if the interviews are meant to capture events that occured in the past. In this paper we challenge the one-sided use of interviews through proposing alternative data sources for studies on business network dynamics. The purpose of this paper is to discuss and exemplify how press releases, newspaper articles and annual reports can be used systematically to study business network dynamics. Examples from three ongoing studies using these sources are presented to illustrate their use. These studies indicate that press releases, annual reports and newspaper articles enable both cross-sectional and longitudinal studies of business network dynamics, where the systematic use of data enables the capturing of a network at different times of its development without the risk of rationalisation or loss of memory effects.

Place, publisher, year, edition, pages
Keyword [en]
data sources, business network dynamics, press releases, annual report, newspaper articles
National Category
Social Sciences
URN: urn:nbn:se:liu:diva-34665Local ID: 22441OAI: diva2:255513
Available from: 2009-10-10 Created: 2009-10-10

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Öberg, Christina
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