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Visualization strategies for service offerings: empirical findings from the manufacturing industry
Linköping University, The Institute of Technology. Linköping University, Department of Management and Engineering, Industrial Marketing and Industrial Economics .
Linköping University, The Institute of Technology. Linköping University, Department of Management and Engineering, Industrial Marketing and Industrial Economics .ORCID iD: 0000-0002-4081-9737
Linköping University, The Institute of Technology. Linköping University, Department of Management and Engineering, Industrial Marketing and Industrial Economics .
2009 (English)In: CBIM Academic Workshop,2009, Atlanta: CBIM , 2009Conference paper, Published paper (Refereed)
Place, publisher, year, edition, pages
Atlanta: CBIM , 2009.
Keyword [en]
Visualization, Services, Offerings, Tangibalization, Value
National Category
Engineering and Technology
Identifiers
URN: urn:nbn:se:liu:diva-44963Local ID: 78550OAI: oai:DiVA.org:liu-44963DiVA: diva2:265825
Available from: 2009-10-10 Created: 2009-10-10 Last updated: 2014-04-14

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Kindström, DanielKowalkowski, ChristianNordin, Fredrik

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CiteExportLink to record
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