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The market hall revisited: Cultures of consumption in urban food retail during the long twentieth century
Linköping University, Department for Studies of Social Change and Culture, Department of Culture Studies. Linköping University, Faculty of Arts and Sciences.
2009 (English)Doctoral thesis, monograph (Other academic)Alternative title
Saluhallen : Konsumtionskulturer i detaljhandeln med mat under det långa 1900-talet (Swedish)
Abstract [en]

In today’s consumption landscape the market hall is a place of luxury and authenticity. However, the idea of the market hall has changed several times during the nineteenth and twentieth centuries. When the first market hall was constructed in Stockholm, in 1875, the objective was to provide the consumers with safe food in a neatly organized environment that would foster civic pride and propel Stockholm into modernity. By the 1930s, the market halls in Stockholm were rundown and outmoded. These rundown retail spaces had been replaced by neighborhood stores at a convenient distance from the consumer. The market halls seemed like old dinosaurs, waiting to be swept away by the river of time. But the market halls remained, and in due course experienced a renaissance as sumptuous food temples, more genuine and inviting than the bland standardization and cold rationality of mainstream food retail.

To address the long time-period, the dissertation is divided into three separate parts, with different methods and materials. The first part is a historical exposé based primarily on archival material. The second part relies more on secondary sources, but draws on contemporary documents as well. For the third part ethnographic fieldwork was the chosen method.

This dissertation examines the role of the market hall in Stockholm and how the links between production, distribution and consumption of food have been organized in time and space during the past hundred and fifty years. How was the market hall recoded during this period? The relevance of this question lies in what this can tell us about urban food retail and the cultures of consumption linked to it. It also allows us to reflect upon the effects of the choices we make for the future of food production, distribution and consumption.

Abstract [sv]

I dagens konsumtionslandskap är saluhallen en plats för lyx och autenticitet. Men saluhallens betydelse har ändrats flera gånger under 1900- och 2000-talen. När den första saluhallen byggdes i Stockholm år 1875, var målet att ge konsumenterna säkra livsmedel i en hygienisk och välordnad miljö som både skulle kännas elegant och göra Stockholm till en modern världsstad. Vid 1930-talet var saluhallarna i Stockholm både nedslitna och omoderna. De hade ersatts av kvartersbutiker som låg på bekvämt avstånd från konsumenten. Saluhallarna verkade vara gamla dinosaurier, som bara väntade på att svepas bort av tidens gång. Men saluhallarna blev kvar, och i sinom tid upplevde de en renässans som överdådiga mattempel, som var mer genuina och inbjudande än den vanliga dagligvaruhandelns standardiserade och hyperrationella konsumtionsmiljöer.

För att hantera den långa tidsperioden, är avhandlingen indelad i tre delar, med olika metoder och material. Den första delen är en klassisk historieskrivning baserad på arkivmaterial. Den andra delen förlitar sig mer på sekundärlitteratur, men gör även ett utsnitt av samtidens källor. Den tredje delen består av ett etnografiskt fältarbete.

Denna avhandling undersöker den roll saluhallen har spelat i Stockholms konsumtionslandskap och hur sambanden mellan produktion, distribution och konsumtion av livsmedel har set ut i tid och rum under de senaste hundrafemtio åren. Hur har saluhallen kodats och omkodats under denna period? Denna frågas relevans ligger i vad den kan berätta om stadens dagligvaruhandel och de konsumtionskulturer som är knutna till denna. Vad är effekterna av de val vi gör för framtida livsmedelsproduktion, distribution och konsumtion?

Place, publisher, year, edition, pages
Linköping: Linköping University Electronic Press , 2009. , 346 p.
Series
Linköping Studies in Arts and Science, ISSN 0282-9800 ; 497
Keyword [en]
Market hall, quality, consumption, cultures of consumption, urban culture, food retail
Keyword [sv]
Saluhallar, kvalitet, konsumtion, konsumtionskulturer, städer, livsmedelshandel
National Category
Social Sciences
Identifiers
URN: urn:nbn:se:liu:diva-51953ISBN: 978-91-7393-520-3 (print)OAI: oai:DiVA.org:liu-51953DiVA: diva2:278215
Public defence
2009-12-11, Key 1, Key-huset, Campus Valla, Linköpings universitet, Linköping, 10:15 (English)
Opponent
Supervisors
Available from: 2009-11-24 Created: 2009-11-24 Last updated: 2009-11-24Bibliographically approved

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Saluhallen : Konsumtionskulturer i detaljhandeln med mat under det långa 1900-talet(5014 kB)3610 downloads
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Lee, Jenny

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