Achieving mass customisation through servicification
2009 (English)In: International Journal of Internet Manufacturing and Services, ISSN 1751-6048, Vol. 2, no 1, 56-75 p.Article in journal (Refereed) Published
Manufacturing companies face many challenges today, one of theseis how to successfully meet increasingly diverse customer needs. This could beachieved through customisation. This paper elucidates how mass customisation could be enabled by companies adding more services to their customised products. This ‘servicification’ of products is made available by integratedproduct service engineering. This paper also describes how products and services can be developed in coherence through an integrated product service engineering approach. Furthermore, a software supporting this approach along with customisation named Service Explorer is described. This paper presents acase study of a forklift truck manufacturer called Toyota Material Handling Group (TMHG). TMHG customise their product/service offerings and by doing so they can offer its customers increased value than only selling standard forklift trucks. TMHG has managed to create successful customised offerings for its customers. However, with a more integrated development, TMHG could become even more successful.
Place, publisher, year, edition, pages
Inderscience , 2009. Vol. 2, no 1, 56-75 p.
product service systems; PSS; life cycle management; integrated product service engineering; service explorer; SE; manufacturing; servicification; mass customisation
Engineering and Technology
IdentifiersURN: urn:nbn:se:liu:diva-53585DOI: 10.1504/IJIMS.2009.031340OAI: oai:DiVA.org:liu-53585DiVA: diva2:289586