Industry is one of the major users of fossils fuels resulting in emissions of GHG (Green House Gases), leading to global climate change. One means of promoting energy efficiency in industry is energy management. The aim of this paper is to outline a number of energy management related factors which affects energy management in industry positively. The paper is a result of collaboration between industry professionals and researchers within an ongoing research project and addresses the issue using a bottom-up energy management perspective. Results indicate that that the “soft” issues of energy management play a crucial role in the success (or not) of energy management in industry, e.g. the manager’s role and attitude towards the employees cannot be understated. Instead it addresses that implementation is not only about technology but equally or even more important, concerns the diffusion and adoption of energy management practices and principals.