liu.seSearch for publications in DiVA
Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • oxford
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Physical Mobile Interaction in Omni-Channel Retailing: Using the customers’ smartphone to interact with smart objects in a store
Linköping University, Department of Computer and Information Science. Linköping University, The Institute of Technology.
2014 (English)Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
Abstract [en]

While shopping in a retail store today the customers are often interacting with multiple sale channels when making a purchase. These channels can include in‑store terminals, the customers’ smartphone etc. This thesis looks at how physical mobile interaction can be implemented to enhance the experience when using different channels for a purchase.

Physical mobile interaction is a way for a user to interact with real world objects using a mobile device. This thesis examines how some of these techniques can be used in a retail store using the customers’ own smartphone device.

With todays smartphone market with several different operating systems available it is important to find find an implementation which suits the majority of the users. This paper details which technologies that are available to implement the physical mobile interaction on the major smartphone platforms. It also discusses important design decisions for it to work on these platforms.

The paper concludes that it is possible to implement these techniques on todays major smartphone platforms. It also concludes that the best technology can not always be used because of limitations on one or more platforms.

Place, publisher, year, edition, pages
2014. , 43 p.
Keyword [en]
physical mobile interaction, touching, pointing, scanning, nfc, qr-code, ibeacon, bluetooth, omni-channel, retailing
National Category
Human Computer Interaction
Identifiers
URN: urn:nbn:se:liu:diva-107953ISRN: LIU-IDA/LITH-EX-A--14/029--SEOAI: oai:DiVA.org:liu-107953DiVA: diva2:728289
External cooperation
Ateles Consulting AB
Subject / course
Computer and information science at the Institute of Technology
Presentation
2014-06-10, Alan Turing, Hus E, Campus Valla, Linköpings universitet, Linköping, 13:00 (Swedish)
Supervisors
Examiners
Available from: 2014-07-09 Created: 2014-06-24 Last updated: 2014-07-09Bibliographically approved

Open Access in DiVA

physical-mobile-interaction-in-omni-channel-retailing(1748 kB)1191 downloads
File information
File name FULLTEXT01.pdfFile size 1748 kBChecksum SHA-512
77a82052b5ef12f501ac869734d58ac79a4f0d5d8745f7048af3306f25bec89cd498b74f1a20e8b0c60cbaa9c367cd1c4ee3c585248526754601025d105e1661
Type fulltextMimetype application/pdf

Search in DiVA

By author/editor
Falk, Johan
By organisation
Department of Computer and Information ScienceThe Institute of Technology
Human Computer Interaction

Search outside of DiVA

GoogleGoogle Scholar
Total: 1191 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

urn-nbn

Altmetric score

urn-nbn
Total: 6272 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • oxford
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf