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The effect of the visual gender of an embodied agent: A cross-cultural comparison
Utah State University, USA.
Linköping University, Department of Computer and Information Science, Human-Centered systems. Linköping University, Faculty of Arts and Sciences. (Educational Technology Group)ORCID iD: 0000-0001-6997-3917
Cognitive Science, Lund University, Sweden. (Educational Technology Group)
Linköping University, Department of Computer and Information Science, Human-Centered systems. Linköping University, Faculty of Arts and Sciences. (Educational Technology Group)ORCID iD: 0000-0003-3691-8756
2013 (English)In: Annual Meeting of the American Educational Research Association (AERA 2013), Washington: AERA, American Educational Research Association , 2013, 1-9 p.Conference paper, Poster (with or without abstract) (Other academic)
Abstract [en]

This study explored if the visual gender representations (androgynous, male, or female) of an embodied agent would influence students’ perceptions of their agent and their attitudes toward the agent as their conversational partner. The study also explored if students’ gender and cultural background would interact with the agent’s visual gender to influence their perceptions and attitudes. Participants were 208 early-teen students sampled from US and South Korea. The results revealed that student gender was a significant factor for influencing students' perceptions and attitudes and that the students showed positive attitudes toward an androgynous agent more than toward a gendered agent (either male or female).

Place, publisher, year, edition, pages
Washington: AERA, American Educational Research Association , 2013. 1-9 p.
Keyword [en]
Visual gender, cross cultural
National Category
Computer Science Learning
Identifiers
URN: urn:nbn:se:liu:diva-108545OAI: oai:DiVA.org:liu-108545DiVA: diva2:730851
Conference
Annual Meeting of the American Educational Research Association (AERA 2013), April 27 - May 1, 2013, San Francisco, CA, USA
Available from: 2014-06-30 Created: 2014-06-30 Last updated: 2017-01-04Bibliographically approved

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Silvervarg, AnnikaGulz, Agneta

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CiteExportLink to record
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Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • oxford
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf