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Ericsson – The History from Product to Solution Provider and Challenges and Opportunities in an Evolving Environment
Ericsson AB, Stockholm, Sweden.
Linköping University, Department of Management and Engineering, Environmental Technology and Management. Linköping University, Faculty of Science & Engineering. (PSI)ORCID iD: 0000-0001-8951-9500
Linköping University, Department of Management and Engineering, Manufacturing Engineering. Linköping University, Faculty of Science & Engineering.ORCID iD: 0000-0003-2552-3636
2015 (English)In: Procedia CIRP, ISSN 2212-8271, E-ISSN 2212-8271, Vol. 30, no 0, 239-244 p.Article in journal (Refereed) Published
Abstract [en]

An increasing number of Original Equipment Manufacturers (OEM) are realizing that their products, earlier the foundation of their success, no longer stand alone in satisfying customer requirements. Customers now demand integration of services and bundling as well as increased active participation of OEMs during the use phase. Ericsson, a Swedish multinational OEM of communications technology and services, is an example of such a company. The objective of this paper is to describe, compare and discuss Ericsson's journey from a product provider to a PSS provider, e.g. by comparison with other industry examples. Furthermore, the paper highlights future challenges and opportunities for instance regarding business models, trends and product design.

Place, publisher, year, edition, pages
Elsevier, 2015. Vol. 30, no 0, 239-244 p.
Keyword [en]
Transitions Integrated Product Service Offerings Mindset changes
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Other Engineering and Technologies not elsewhere specified
Identifiers
URN: urn:nbn:se:liu:diva-121586DOI: 10.1016/j.procir.2015.02.107OAI: oai:DiVA.org:liu-121586DiVA: diva2:856972
Available from: 2015-09-26 Created: 2015-09-26 Last updated: 2017-12-01Bibliographically approved

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Lindahl, MattiasSundin, Erik

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