Abstract

Web surveys have become more common compared to paper questionnaire. To answer online surveys, electronic equipment in the form of mobile phones, tablets and computers are used. Previous research has shown that corresponding pattern does not depend on the respondent’s choice of device. The aim of this report is to find if there are differences between the corresponding pattern for six different TV programs depending on the respondent’s choice of device and whether the background variables and the TV programs themselves, affect the respondent's choice of device. We used logistic regression to examine which variables affect the choice. To examine if devices affect the corresponding pattern, we used multigroup confirmatory factor analysis. According to our results, the device itself does not affect the corresponding pattern.