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Fabricating the motivated client: problematising the market of social work in Sweden
Linköping University, Department of Culture and Society, Division of Social Work. Linköping University, Faculty of Arts and Sciences.
2019 (English)In: Critical and radical social work An international journal, ISSN 2049-8608, E-ISSN 2049-8675, Vol. 7, no 2, p. 189-202Article in journal (Refereed) Published
Abstract [en]

This article targets the advancement of a market orientation in Swedish social work, with a specific focus on motivational work and the construction of the motivated client. Informed by a governmentality approach, the article analyses the formation of the ideal client in a market-oriented social work setting in Sweden. The empirical focus is front-line social workers and their work. The analysis is directed at the ways in which front-line social workers conceptualise the ideal client and how such a formation is made possible. The analysis contributes to problematising motivational work as something inherently good and progressive in neoliberal times, in social work practice as well as research. The main conclusions concerning the fabrication of motivated clients as part of a broader neoliberal agenda and challenges for social work are further reflected upon.

Place, publisher, year, edition, pages
POLICY PRESS , 2019. Vol. 7, no 2, p. 189-202
Keywords [en]
governmentality; motivational work; motivational interviewing; neoliberalism; market orientation
National Category
Social Work
Identifiers
URN: urn:nbn:se:liu:diva-164444DOI: 10.1332/204986019X15544728070396ISI: 000484814000005OAI: oai:DiVA.org:liu-164444DiVA, id: diva2:1416670
Available from: 2020-03-24 Created: 2020-03-24 Last updated: 2025-11-05
In thesis
1. Upphandlingens pris: Om styrning på det sociala arbetets marknad
Open this publication in new window or tab >>Upphandlingens pris: Om styrning på det sociala arbetets marknad
2025 (Swedish)Doctoral thesis, comprehensive summary (Other academic)
Alternative title[en]
The price of procurement : On governing at the social work market
Abstract [en]

Social work in Sweden has undergone a significant transformation in recent decades, increasingly governed through market mechanisms such as public procurement. Within this new welfare landscape, social services are positioned as commodities on sale within a publicly regulated market.

The overarching aim of the dissertation is to deepen the understanding of how social work is governed through procurement. More specifically, this dissertation examines the impact of procurement on social work practice. To carry out these objectives, the following research questions have been posed: How is the ideal client constructed in a procured social work setting? How are clients shaped as desirable subjects in a procurement-governed practice? What frameworks are created for the execution of social work in a procured context? How is social work shaped by the frameworks defined in procurement contracts?

This dissertation adopts a constructivist theoretical approach, drawing on the works of Michel Foucault. According to this approach, power is understood as producing knowledge, truth, and subjects. The key analytical concepts governing, rationality, and technologies of the self and others, are used to identify the field of possible actions created by procurement, for both professionals and clients, in turn forming social work practice.

The empirical material consists of 16 interviews with social workers as well as procurement contracts. The results of the analysis show that procurement reshapes the landscape of social work, not only by the readjustment of administrative mechanisms, but also by shaping the practice of social work and its subjects. These results highlight tensions between market rationalities and core values of social work, where governing by procurement risk marginalizing the relational and contextual dimensions of social work practice.

These results further call for a critical reflection on how social work can maintain its emancipatory core values within a system governed by calculative and performance-based logic.

Abstract [sv]

Socialt arbete i Sverige har under de senaste decennierna genomgått betydande förändringar och styrs i allt högre grad genom marknadsmekanismer såsom offentlig upphandling. I detta nya välfärdslandskap tar sociala tjänster form som varor till försäljning på en offentligt reglerad marknad.

Avhandlingens övergripande syfte är att fördjupa förståelsen av styrning av socialt arbete genom upphandling. Mer specifikt undersöker avhandlingen hur upphandling formar det sociala arbetets praktik. Följande forskningsfrågor är vägledande i avhandlingen: Hur konstrueras den ideala klienten i ett upphandlat socialt arbete? Hur formas klienter som önskvärda klienter i en upphandlingsstyrd praktik? Vilka ramar skapas för utförandet av det sociala arbetet i en upphandlad praktik? Hur formas det sociala arbetet utifrån de ramar som upphandlingskontrakten anger?

Avhandlingen utgår från ett konstruktivistiskt teoretiskt perspektiv, med avstamp i Michel Foucaults arbeten. Utifrån denna ansats förstås makt som producerande av kunskap, sanning och subjekt. De centrala analytiska begreppen styrning, rationalitet samt teknologier för styrning av självet och andra används för att rikta uppmärksamhet mot det sociala arbete som blir möjligt (och inte) genom upphandling som styrning.

Det empiriska materialet består av 16 intervjuer med socialarbetare samt upphandlingsavtal. Resultaten visar på hur upphandling omformar landskapet för socialt arbete, inte bara genom justeringar av administrativa mekanismer, utan också genom att forma praktiken och dess subjekt. Dessa resultat pekar på en spänning mellan marknadens rationalitet och det sociala arbetets kärnvärden, där styrning genom upphandling riskerar att undergräva praktikens relationella och kontextuella dimensioner.

Resultaten reser dessutom frågor om hur socialt arbete kan bevara sina emancipatoriska kärnvärden inom ett system som formas av kalkylerande och prestationsbaserad logiker.

Place, publisher, year, edition, pages
Linköping: Linköping University Electronic Press, 2025. p. 98
Series
Linköping Studies in Arts and Sciences, ISSN 0282-9800 ; 925
Keywords
Social Work, Procurement, Market, Socialt arbete, Upphandling, Marknad
National Category
Social Work
Identifiers
urn:nbn:se:liu:diva-219293 (URN)10.3384/9789181183245 (DOI)9789181183238 (ISBN)9789181183245 (ISBN)
Public defence
2025-11-28, K1, Kåkenhus, Campus Norrköping, Norrköping, 10:00 (Swedish)
Opponent
Supervisors
Available from: 2025-11-05 Created: 2025-11-05 Last updated: 2025-11-05Bibliographically approved

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